Cases and Reports

Institutional Reports

Design thinking,  innovation and sustainability initiatives in various educational institutes in Europe and California. Compiled from Moura Quayle’s travel notes, face-to-face interviews and material acquired for the institution’s website.


Brunel Business School
California College of Art & Design
Cass Business School
Haas School of Business
IESE Business School
Imperial College London
Judge Business School
London Business School
London School of Economics
Polytecnico di Milano
SAID Business School
UCL Bartlett School
Warwick Business School

Design Thinkers

A compilation of short biographies of individuals who are having an influence in business design. Includes people encountered during Moura Quayle’s exploratory travels and interviews conducted in various educational institutions around Europe and California.

Download: Design Thinkers

Thinking Strategies In Action (TSIA) Reports

Introduction – Thinking Strategies
Human-centered Innovation
Transforming Organization
Designing Corporate Culture
Analytical Thinking